Sony Spins Off REON POCKET as Standalone Business, Eyes Global Expansion

Sony has created a separate company to operate REON POCKET, its wearable thermal device that cools or warms skin through thermoelectric technology. The subsidiary plans to launch in 22 countries in 2025, following years of sold-out annual releases. The move signals Sony's belief that personal climate control—as a practical tool rather than data harvester—represents a genuine market opportunity beyond early adopters.