Bluesky loses half its monthly active users since late 2024 peak

Bluesky's mobile app had 10.4 million monthly active users in June 2026, down from 22.1 million in Q4 2024 — a 52% drop over 18 months, per Similarweb data reported by TechCrunch. Daily active users fell to roughly 3 million in July 2026, down 25.6% year-over-year. The decline continues a trend visible since its post-election surge faded in early 2025.