
Fitbit Air's $100 Upfront Discount Over Garmin Cirqa Disappears in 10 Months
Fitbit Air costs $100 versus Garmin's $200 Cirqa, but Google Health Premium runs $10/month while Garmin charges no subscription for core features. After roughly 10 months, cumulative Fitbit Air spend reaches parity with the Cirqa. Garmin's higher sticker price thus functions as a differentiator — not a drawback.
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