National showed 92 election ads only to men online

RNZ found National ran 92 Facebook and Instagram ads seen only by men this election year, costing up to $21,000. Up to 3.9 million people may have seen them. One ad was shown only to women — seen up to 999 times, costing under $100. National denied placing it. A spokesperson said 80 percent of its ads were seen by both men and women.