Why Virtual Nutrition Startups Hit a Growth Wall: It's Not the App

Why Virtual Nutrition Startups Hit a Growth Wall: It's Not the App

TCV's investment in Nourish, a virtual nutrition platform, underscores a persistent constraint in digital health: finding and keeping qualified dietitians is harder than building software. Nourish connects patients with licensed, insured dietitians, but scaling that network requires slow, manual recruitment. This mirrors telehealth's trajectory—platforms that thrived invested early in provider supply, not just consumer polish.

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