Flipboard Buys Graze, Bringing Adtech and Feed Tools to the AT Protocol

Flipboard has acquired Graze, a Portland startup whose feed-building tools have delivered over 41 billion posts to roughly 12 million people across 7,000-plus Bluesky feeds. Flipboard plans to extend Graze's contextual ad model and feed tooling beyond Bluesky to the full AT Protocol ecosystem. The two had already collaborated through Flipboard's app Surf.