Old Navy turns Cardi B's teenage shoplifting into 'Most Wanted Denim' campaign narrative

Cardi B told an Instagram Live on Aug. 12 that she shoplifted from Old Navy in high school and never got caught (Billboard). Old Navy's fall 2026 "Most Wanted Denim" campaign, starring Cardi B, arrived Aug. 4. Campaign jeans retail at $49.99 in seven colourways. Cardi B called the partnership a "full-circle moment" (Inc.).