Bond's new co-presidents each cut trailers for Spider-Man: Brand New Day, the biggest domestic opener ever at $360 million

Bond hired Ben Brown as President, Head of AV, pairing him with Wayne Watson as co-presidents, per Deadline (12 August 2026). Both helmed trailers for Spider-Man: Brand New Day — the most-viewed campaign in history, preceding a $360 million domestic opening (US and Canada), the biggest debut on record. Brown arrived from Zealot; Watson joined Bond in 2024 from Ignition.