NBC's Peacock Tries Vertical Video Shows for Phone Viewers

NBCUniversal has launched two original shows on its Peacock app filmed vertically—the way you hold your phone to record videos on TikTok or Instagram. "Salon Confessionals" and "Campus Confidential: Miami" are designed specifically for mobile screens, not repurposed from horizontal TV format. This reflects a shift: major studios now recognize that how people actually watch on phones matters, and content needs to fit that shape from the start.