Google's Fitbit Gets AI Fitness Coach—Here's What That Means

Google's new Fitbit Air fitness tracker ($99.99) now includes a three-month free trial of personalized coaching powered by generative AI—essentially software that learns and adapts to your workouts. The AI analyzes your activity and gives tailored fitness advice. The tracker itself is screenless, syncing instead with Google's Health app on your phone. The real money for Google lies in the subscription service that follows the free trial.