Meta's Ad Promoting AI Barely Shows Any AI

Meta launched an ad campaign on July 23, 2026, promoting artificial intelligence. The centerpiece is a one-minute Facebook video that, as Engadget pointed out, barely shows any actual AI. Meta's AI tool and its "Muse Spark" program flash only briefly on a laptop. A spokesperson said the ad begins a wider effort to push back against people who paint a frightening future for AI. The commercial sells a feeling, not a reason to use the technology.