Iberseries expects 220 buyers in B2B pivot

Madrid's Iberseries & Platino Industria expects about 220 buyers, meaning executives who acquire shows, Variety reported. List includes Netflix, Amazon MGM Studios/Prime Video and Disney, with Apple TV+, BBC and Arte due to attend first time, Variety reported. Co-director Samuel Castro said the event pivots to B2B, meaning business-to-business deals. Organisers expect to surpass 2,500 attendees, Variety reported.