Fox's $22 Billion Roku Acquisition Ends the Streaming Platform's Independence

Fox agreed to acquire Roku for $22 billion, assuming control of a distribution channel Netflix, Disney+, and Max have relied on as neutral ground. With Fox now owning both the interface and competing services like Tubi and Fox Nation, rival streamers lose placement leverage. Expect accelerated direct-to-consumer investment as services seek to reduce dependence on Roku's infrastructure.