Snap Opens SPECS AR Glasses at $2,195, Betting Eyewear Is Computing's Next Platform

Snap introduced all-in-one augmented reality glasses called SPECS on June 16, 2026, at the Augmented World Expo, opening pre-orders at $2,195. The self-contained device consolidates compute, display, and connectivity into a wearable frame—a hard engineering problem unsolved at this form factor since Google Glass. Co-founder Evan Spiegel framed it as a leapfrog advancement and the next computer, echoing positioning language from the PC and smartphone eras.