
Geopolitics, Not Geography, Now Drives Where Travelers Go
International arrivals grew 5% in the first half of 2025, reaching 690 million travelers. But regional disparities expose a deeper shift: Asia-Pacific surged 11% while the Middle East contracted 4%. The divergence reflects how geopolitical stability, visa regimes, and security concerns now outweigh traditional draw factors. This regionalization mirrors post-9/11 patterns, though today's barriers include sustainability concerns and economic nationalism alongside security. Destinations face a new reality where global appeal matters less than positioning within stable regional clusters.
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