IvyBears takes gummy-born franchise to MIPCOM buyers

Creator Kaan Haylaz, CEO and founder of Malta-based Moontrail Animation Studios, laid out the IvyBears plan to Variety in an online interview after MIPJunior. MIPCOM Cannes 2026, where channels and streamers shop for shows, runs Oct. 12-15 at the Palais de Festivals in Cannes, MIPCOM says. Haylaz calls the product-first model a "reverse flywheel strategy."