Cathy Payne to lead merged Banijay-All3Media sales unit

Cathy Payne, chief of Banijay Rights, will lead the combined Banijay-All3Media sales unit, Deadline reported. Matt Creasey becomes Senior Executive Vice President, World excluding EMEA. Stephen Driscoll becomes Senior Executive Vice President, EMEA, the industry shorthand for Europe, the Middle East and Africa. The unit sells a catalogue of more than 250,000 hours of content.