Spotify Crosses 300 Million Subscribers After U.S. Price Hike

Spotify Crosses 300 Million Subscribers After U.S. Price Hike

Spotify surpassed 300 million subscribers for the first time in Q2 2026, growing 9% despite raising U.S. prices in January. Revenue reached €4.8 billion, up 14% year over year. Monthly active users hit 777 million across 184 markets. Sustained growth post-hike points to real pricing power, though separating price effects from emerging-market growth would need cohort data Spotify hasn't disclosed.

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