Jeff Zucker plays himself in A24's 'Primetime,' delivering the film's title line

Former NBCUniversal chief Jeff Zucker appears as himself in the trailer for A24's 'Primetime,' released 6 August. He tells Robert Pattinson's Chris Hansen: "I don't really like your show, but America loves it. So I'm going to move you to primetime." The line supplies the film's title. Lance Oppenheim directs; A24 opens it in US theaters on 25 September.