AI startup Higgsfield sets 'Cully Hill Boys' as first AI-generated feature with licensed celebrity likenesses

AI startup Higgsfield has set "Cully Hill Boys," a 110-minute feature aiming to be the first AI-generated production built around legally licensed celebrity likenesses, Variety reported on 5 August 2026. The film features characters modelled after streamer N3on, UFC fighter Israel Adesanya, Quinton "Rampage" Jackson and influencer Matt Kiatipis. No release date has been announced.