Shift Up's official AI music video fabricates crew and references unrelated property

Shift Up published an AI-generated music video for Stellar Blade: Blood Rain on its YouTube channel on July 31, 2026. The video included fabricated behind-the-scenes footage showing a fake crew in Shift Up shirts. Evie holds a keychain reading "K-Pop Demon Hunters," a property unconnected to the studio or game — an apparent AI hallucination. Blood Rain has no confirmed release date.