Apple Will Tier iCloud Plus for AI Features, Cook Says

Apple Will Tier iCloud Plus for AI Features, Cook Says

On Apple's Q3 FY2026 earnings call, Tim Cook said iCloud Plus will offer paid AI upgrade paths — users can "buy up the stack." Apple confirmed daily AI usage limits in June, citing server-side compute costs. With services revenue at $30.74B, the storage-tier model now extends to AI. Pricing and plan boundaries remain unannounced.

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