Meta's new Series tool lets microdramas run as episodes on Facebook and Instagram

Meta's new Series tool lets microdramas run as episodes on Facebook and Instagram

Meta's new Series tool lets select creators group vertical Reels videos into episodes on Facebook and Instagram. Pixie USA's holiday microdrama, a short vertical drama, Christmas at Maple Hollow Inn, is one of the first to use it. Meta says the feature launches in certain markets on November 16. The show's 20 episodes, 38 minutes, debut November 14.

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