Fox Pays 2021 Prices for Roku Despite Market Compression

Fox agreed to acquire Roku for $160 per share, valuing it at $22 billion including debt—matching its 2021 peak before the streaming ad market compressed sharply in 2022–2023. The deal signals Fox's confidence in monetizing the combined entity through its Tubi streaming service and consolidated advertising inventory, granting direct control over 100 million streaming households' home screens.