BMW launches Kith car collaboration as Q2 pre-tax earnings fall 35.1%

BMW Group reported second-quarter pre-tax earnings of EUR 1,697 million, down 35.1%, with a 5.4% EBT margin. The Automotive segment's Q2 EBIT margin was 2.3%. BMW agreed a workforce restructuring programme with its Works Council, and CEO Nedeljković said the company is preparing for growing challenges. The Kith for BMW 2026 collection releases on 17 August.