OpenAI Hires iPhone Design Chief for Unrevealed AI Hardware Project

OpenAI absorbed io Products, a hardware startup co-founded by Jony Ive, in May 2025, and enlisted Tang Tan, Apple's former iPhone design head, to lead the effort. Tan's supply-chain and form-factor expertise signals OpenAI intends a mass-market physical product, likely wearable or pocket-sized. Ive remains independent but continues designing. This represents OpenAI's first sustained push into consumer hardware.